News

Business meetings – always in English?

2019-01-03
It is essential to reflect on the communication and languages used with clients.

"Let’s look at it (...) as if we were the client. Possibly we would not be surprised with a “good morning” on the first conversation on a business meeting. However, we would easily distinguish that one meeting if the interlocutor tried his best to communicate in Portuguese with us. On a later situation, we would feel another level of comfort, attention and treatment if the commercial partnership occurred in our language."

This is a small version of an article from Market Access' consultant Flávio Ferreira for Diário de Aveiro. You can read the full version on the document below.