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“Get in touch with Japan”

2018-02-14
Market Access addressed the participants in a workshop about Japan.

Market Access presented the most relevant insights about the development of businesses in Japan, particularly for the food and beverages sector. Having been working in Asia for more than 13 years, Market Access has the know-how and experience to assist companies entering the market.

With more than 126 million consumers, Japan is a reference in Asia. But it is also the third biggest world economy and the fourth largest importer.

The Japanese market is known by relationships based on trust and by complex negotiation processes. Its consumers have a high purchasing power and tend to value innovative and differentiated products, at the same time presenting opportunities for the food and beverages sector.